You are an expert full of great advice. You have unique solutions to challenging problems. The content you produce is amazing!
But when it comes to marketing and advertising, this makes it difficult to know where to begin...and what content to put money behind.
**The ad above is me sharing a family vacation photo with a little inspiration.**
Let's face it. You are selling advice, not ice. You have to qualify who your clients are first before you can expect to get any traction.
Once you have the best hook going to your ideal audience, it's a matter of leading prospects down a well-curated path at the right time.
**The ad above is me sharing valuable advice about Facebook ads costs.**
Nurturing your audience with value, value, value isn't just writing a blog post and offering a free resource or two.
It takes a sales funnel to filter out the No's to get to the Yes's. But you need to know what content is working...and what content isn't working.
**The ad above is me selling an automated sales funnel product.**
Most of the time, we have pre-conceived notions about the messages we are putting out in the world. We think we've done *all the things* already to find out it's not enough or not resonating the way we expected.
You do NOT have to spend thousands and thousands of dollars in ads to get clients. But it absolutely makes sense to figure out what content works and what content doesn't that naturally drives the right people to your website, encourages them to consume your content, and convinces them to buy your offers.
When our clients come to us for help with growing their businesses, 9 times out of 10, they are missing a lot of pieces to their digital sales process.🧩
It's frustrating because they've worked so hard creating amazing offers, but they aren't making any money yet with their websites.
We've all been there, so you are not alone.
Let us help you toss out the frustrations of digital marketing by introducing you to a system that will get you sales faster!
Connect with your tribe to build relationships based on common interests before ever pitching an offer, even a free one.
This is where the know / like / trust factor comes into play.
With digital marketing, you can choose who you want to work with, rather than bringing in people who do not align with your values.
Your content in this phase should feel like the everyday connections you have with colleagues or friends.
Market free resources and introductory products that your prospects want and need.
Gain leverage to get in front of potential clients again and again.
Continue to nurture with value, value, value, while staying top-of-mind.
Your content in this phase should reflect the temperature of the relationship you have with potential clients.
Your prospects are warm and ready! It is time to convince them to join your programs, retain you for long-term contracts, or buy your comprehensive courses.
This is the time to close the gap and knock-out any excuses!
Mindset comes into play here to take your customer over the finish line or to sign on the dotted line.
Your content in this phase should be direct and full of confidence.
~Mari Smith, Queen of Facebook
The Turn Clients Into Clients course shows you step-by-step how SALES FUNNELS work and what you need to make them SUCCESSFUL.
The Color-Coded Ads System helps you STAY ON TRACK based on the type of content associated with the MARKETING PHASE your prospect is in.
The Dollar-A-Day Video Funnel Masterclass gives you EXPERT STRATEGIES to test your video content for VIRALITY and SCALABILITY before you drop loads of cash on an untested launch.
Your marketing system should mimic what it's like to:
Filtering people digitally allows you to grow and wow ideal client audiences quickly.
We provide real ads that successful brands are using in the following niches:
This array of examples can apply to any number of niches.
Just ask in the chat bubble below if you're unsure it will work for your business.
Yes, the beauty of system is that you can edit to your heart's content.
And if for any reason you mess up the original Google document or Trello template we send to you, just copy the link again to start over with a fresh one.
You will not necessarily need an expensive copywriter. You know your business better than anyone else.
If you need help editing and making things sound better, you could always hire a copy editor, but that's a drop in the bucket compared to a copywriter.
Personally, I use Kajabi and recommend it for all my service based clients. It saves you from having to patch together multiple pieces of software for your emails, website, funnel pages, and more, which adds up quickly! Plus, Kajabi automatically layers your Facebook pixel events for you, which is what makes your ads successful.
If you have an e-commerce site, I recommend Shopify or Big Commerce.
There are many other programs that work well. I just prefer to keep my systems all in one place.
Note: Affiliate links are shown in this comment. I do not recommend software that I do not stand behind.
The blue chat bubble in the bottom, right-hand corner will open Facebook Messenger.
Just ask your questions, and someone will be right with you!
Color-Coded Marketing System - Trello Board & Ads Planning Checklist
Turn Clicks Into Clients - Sales Funnel Training
Ad Content Testing Guide
Dozens of Converting Examples
Dollar-A-Day Advertising Masterclass
Fill-in-the-Blank Ads Planning Guide for All 3 Marketing Phases
Advertising Budget Breakdown
Real Examples of Successful Ads Funnels for Online Brands
Free Coaching Call
You know you need this done....like yesterday. Make it easy on yourself with The Client Generating Ads System for Experts™. No more wasting time overthinking all the steps that need to be completed for your systematized advertising system.