When our clients come to us for help with scaling their businesses, 9 times out of 10, they are missing a lot of pieces to their digital sales process.🧩
It's frustrating because they've worked so hard creating amazing offers, but they aren't making any money yet with their websites.
We've all been there, so you are not alone.
Let us help you toss out the frustrations of digital marketing by introducing you to a system that will get you sales faster!
The awareness phase of marketing pertains to growing your social following on Facebook™ and Instagram by telling stories of the ‘why’ behind your business, sharing information about your brand story, and simply growing fans and followers who interact with your entertaining and/or educational content online.
This is the lead generation phase of marketing to lukewarm audiences that you’ve built in the Awareness phase.
Once someone becomes a lead via a lead magnet, they are nurtured with additional content, such as tips, training, blog posts, long form posts, videos, etc, that contain added entertainment and educational value.
Webinar registrations to connect with clients, reminder ads, and nurture ads to stay top of mind can be part of this phase of advertising, where appropriate.
This phase generally focuses on how to become the authority for entertainment and educational content in your industry. It’s not just about how to use your products or services.
How-to’s are necessary but are often seen as boring if repeated over and over. If you want to be the be-all, end-all resource for your target market, you must rise to the occasion of becoming their go-to advice channel for all things related to your industry.
Email nurture should be happening at the same time as advertising nurture.
This is the sales phase of marketing to very warm audiences that have engaged with your content, become leads in your email database, visited your website, and/or downloaded your app, if that applies.
Offers are advertised for retargeting once someone visits your sales page but does not purchase yet, among other content to help convince the shopper to buy.
~Mari Smith, Queen of Facebook
Our onboarding process takes you through a super-focused exercise to divulge all the details of your offer, your unique expertise, and your ideal clients' wants and needs.
Check sales funnel off your to-do list!
Filling out the form alone will give you amazing clarity around your marketing language.
With a team of real experts behind the scenes, we will pre-fill your custom templates to paint a marketing picture you will understand.
This is where the magic happens!
We take your unique answers and place them where they need to go on your sales page, in your emails, and throughout your advertising.
Within 3 business days, you will receive your interactive workbook in a Google document that you can edit to your heart's content.
The pre-filled templates are a game changer!
With strategy, budgeting advice, copy ideas, and loads of successful ads examples, you will have everything you need at your fingertips.
When people contact you from your website or social media to get free advice...having no intention whatsoever to buy from you...that wastes your time and creates a lot of frustration.
When you post and post and post like a broken record on social media and little to nothing comes of it that turns into real dollars, it makes you want to tear your hair out.
Who needs that level of stress?
A sales funnel will help alleviate these types of problems.
Your booklet will get returned to you via Google Documents, which is a free program in the Google Drive family of products.
Once you have your sales funnel and ads planned to your satisfaction, use any software you like to create web-based funnels and to set up your email responders using the information in this booklet.
Repeat: You do not have to buy any specific software program to make The Sales Funnel Generator work for you.
Yes, the beauty of sending it to you as a Google Document is that you can edit to your heart's content.
And if for any reason you mess up the original document we send to you, just copy your unique link again to start over.
You will not need an expensive copywriter as long as you answer the questions in the onboarding survey. You know your business better than anyone else.
If you need help editing and making things sound better, you could always hire a copy editor, but that's a drop in the bucket compared to a copywriter.
None of our customers have needed to hire a copywriter for this process to work.
It is possible to receive your output sooner than 3 business days. Just ask in the chat bubble in the bottom right corner if it's possible.
Warning: Chat bubble opens in Facebook Messenger.
If your sales funnel is already working for you, bringing in consistent leads, and making sales for you, then you probably don't need this.
If you're missing any crucial pieces or need to add Facebook ads to the mix to drive traffic to your business, then you definitely need this to create a cohesive system for your sales page, email, and ads to work together.
Personally, I use Kajabi and recommend it for all my service based clients. It saves you from having to patch together multiple pieces of software for your emails, website, funnel pages, and more, which adds up quickly! Plus, Kajabi automatically layers your Facebook pixel events for you, which is what makes your ads successful.
If you have an e-commerce site, I recommend Shopify or Big Commerce.
There are many other programs that work well. I just prefer to keep my systems all in one place.
Note: Affiliate links are shown in this comment. I do not recommend software that I do not stand behind.
Imagine your online sales systems working for you on auto-pilot!