Where do I even begin?

I grew up performing in musical theater 🎭, sang 4-part harmony 🎵 in talent shows, walked in beauty reviews 🩱👗 (don't get me started on the mind-f&k that was), tap-danced 👯‍♀️ to ragtime and 50s tunes, played classical piano like Mozart and Bach 🎹, tooted my flute during half-time on the football field 🏈, and was a cheerleader 📣 at basketball games 🏀 for the Humboldt Vikings (TN, not CA).

Painfully shy, I spoke to hardly ANYONE outside my family until I was 12 years old.

Long story short, I grew up and became an actuary...a statistician analyzing behaviors of customers, employees, and hospital patients to price liability insurance for big-fat corporations. I had a knack for mathematics and statistics, my major, but a deep love for foreign languages, art, and culture. Spanish was my minor.

I found the executives in the boardrooms to be tough-talking at the corporate level, but I stood my ground as a regulator and kicked ass when I needed to.

But it was exhausting work and uninspiring. Clients didn't really care about the colors in my graphs 📊 or my life or my children's lives or my trips around the world 🌍 or anything beyond their bonuses that were 10X my annual salary.

And I didn't give a rip about their need to dominate the competition.

The most fun part of my day was moving the Star Trek dolls around in the kitchenette at work to make people laugh on their next trip to the breakroom fridge for a Coke.

So I searched and searched 🔎 until I found a spark ✨ that was missing from depressing, actuarial mortality charts 📉.

I went all-out for my kids' birthday parties 🎉, making custom website invitations that coordinated with the cake 🎂, decorations 🎈, and a made-up game for the children to play.

I didn't know what else to do with all that creative energy.

Fast forward several years of trying different angles at selling some sort of product that wasn't mine while growing sicker and sicker at work every time tax season would roll around. I got to the point where the dread was so great, that I could barely get out of bed from physical pain and mental exhaustion when the projects piled up on my desk.

In the midst of seeking clarity, I found my voice again...

...the one that tells stories while pointing to a foreshadowing clue

   ...the one that sings parodies that make people laugh and cry at the same time

      ...the one that brings up painful memories that get soothed and overcome within the same paragraph

         ...the one that is unafraid to tell the truth

So I stepped outside my comfort zone and carefully planned my exit strategy into a FUN marketing business turning stories into statistics...and statistics into stories for the small biz owner with extraordinary expertise!

Welcome to my journey!

❤Sally